
It all started with an idea …
Well two actually. We returned home to Melbourne after an extended 10 year stay in London! Immediately we fell in love with Melbourne again. How could you not? Melbourne has so much to offer that is unique, stylish and contemporary we wanted something in our home that brought those elements to life. Sadly, there was nothing to be found. We had great souvenirs from London, but nothing to represent Melbourne – the city we grew up in and once again call home.
We knew we weren’t the only ones that love this city and guessed that we weren’t the only ones that wanted to take a part of it home.

So the seed was sewn.
We would find the best young, local designers to help us represent some of the unsung icons of the city. We knew what the icons were but didn’t know much about their history. So we decided to educate ourselves and our customers about the history of each icon and give them facts about what makes the icons unique.
So with unsung icons and urban education in mind Make Me Iconic was born, launching our first range of products in December 2009.
Designed for locals and tourists alike Make Me Iconic’s range of products capture the essence of the city and give it the style and sophistication it deserves. Great for gifts, homesick expats or just a treat for yourself.

WE ARE ABOUT ICONS
We take on an entirely new tack on designer homewares, toys and premium Australian Souvenirs & Gifts. We produce high quality and iconic gifts that people enjoy, connect with and want to talk about.
Our goal is to bring the unsung icons of Australia and its cities to life and into people's homes. At the same time our products aim to enlighten you by providing facts about the icons of the city and what makes them so special and iconic.

CELEBRATING 15 YEARS
We can’t believe we’re celebrating over 15 incredible years now! It all started in a little corner of my bedroom with just a $5,000 investment. Back then, it seemed like a wild idea but sometimes you just have to take that crazy chance, and one simple idea can change everything. Balancing a growing business with family life has been a dream come true, allowing me to build Make Me Iconic from home while still being a Mum.
Over the years, our journey has evolved beautifully. We began by creating tea towels, cushions, and artwork for our local community, and gradually expanded into wooden toys, a passion that truly lights my fire. Initially, we focused on iconic Melbourne designs, and now our range has blossomed into a full Australasian collection. I’m especially proud of our early Melbourne classics, like The Nylex and Skipping Girl designs, which remain some of my absolute favorites.
It brings me so much joy to see our products in people’s homes—whether it’s the excitement of spotting a Nylex print or a charming toy tram during a visit to a customer’s home. Moments like these still amaze me and give me such a buzz! I am deeply grateful to all our loyal customers and stockists; without your support, Make Me Iconic wouldn’t be what it is today.
Thank you for being a part of our journey. Here’s to many more years of iconic magic!
All our toys are conform to the Australian & New Zealand toy testing standards are carefully crafted using non-toxic materials. We actually invest a lot of time and money into our toy testing and we now even expanding our range to test for U.S. & European toy testing standards.
All of our wood toys are clearly marked for the right age. Age recommendations on toys are helpful, because they offer a guide to you. We really don't want to alarm you, we want you to enjoy our toys and have fun and play safely.
We just wanted to remind you that we work hard as a small company to ensure ALL our toys are Quality Toys.
I think wood toys are a little bit more of an investment and last a little longer in the long-run. I really hope you enjoy our products & toys as much as I do. We are so proud now to be in over 250 stores both locally and internationally.
Natasha xx